Marketing Internship in Bangalore at LOBB

Selected intern's day-to-day responsibilities include:

A. Customer Research & Insights
1. Conduct 1:1 calls, surveys, and shadow support sessions to understand user journeys and pain points.
2. Compile insights into concise briefs for the Product and Engineering teams.

B. Lifecycle & Growth Experiments
1. Design and execute small-scale experiments to test growth and retention hypotheses.
2. Collaborate with Engineering to set up event tracking and build basic funnel dashboards.

C. Delight & Stickiness
1. Suggest UX and content improvements that enhance user experience and reduce friction.
2. Develop reusable templates such as release notes, feature explainers, and demo videos.

D. Go-to-Market Support
1. Manage feature launch checklists and coordinate feedback from the field.
2. Ensure effective communication between teams for post-launch improvements.

E. Measure & Report
1. Track key performance metrics including new-user activation, retention rates, feature adoption, and NPS.
2. Present performance reports with actionable insights for continuous product improvement.

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