Social Media Marketing Internship in Mumbai at Traya Health
Social Media Marketing
Traya HealthLocation(s): MumbaiDESCRIPTION
About the internship
Selected intern's day-to-day responsibilities include:
1. Upload and schedule videos, Reels, and Shorts across YouTube and Instagram
2. Write and optimise content metadata (titles, descriptions, tags, hashtags) to maximise reach and discoverability
3. Ensure all content follows platform-specific best practices and brand guidelines
4. YouTube: Maintain correct aspect ratios, end screens, chapters, and card links
5. Instagram: Manage cover frames, alt text, and accessibility captions
6. Manage day-to-day operations of YouTube and Instagram accounts
7. Monitor comments, messages, and community interactions to maintain engagement
8. Coordinate content calendars for consistent and timely publishing
9. Track and update performance metrics using YouTube Studio and Instagram Insights
10. Compile weekly and monthly reports (views, reach, engagement, followers, watch time)
11. Identify trends and provide actionable insights
12. Provide administrative and operational support for channel management
13. Assist in brainstorming and researching content ideas
14. Stay updated with algorithm changes, new features, and social media trends
Skill(s) required
Who can apply
Only those candidates can apply who:
1. are available for full time (in-office) internship
2. can start the internship between 16th Jul'26 and 20th Aug'26
3. are available for duration of 3 months
4. are from Mumbai only
5. have relevant skills and interests
Other requirements
1. Currently pursuing or recently completed a degree in marketing, mass communication, media studies, or a related field
2. Familiarity with YouTube and Instagram from a creator or business perspective
3. Basic understanding of SEO principles for video and social content
4. Comfortable working with data and interpreting analytics dashboards
5. Strong attention to detail in writing titles, captions, and metadata
6. Good organisational skills with the ability to manage multiple tasks and deadlines
7. Proactive, self-motivated, and eager to learn in a fast-paced environment
8. Prior experience managing social media accounts (personal, freelance, or organisational)
9. Familiarity with scheduling tools like Later, Buffer, or Hootsuite
10. Basic video editing skills (CapCut, Adobe Premiere Rush, or similar tools)
11. Knowledge of thumbnail design using Canva or Adobe Express